A Guide to Custom Challenge Coins: Everything you Need to Know

Have you ever got into a situation where your group needed to show their organization’s logo or colours on the go? Challenge coins are a simple way to display your team’s colours, name, and logo wherever you may be. These coins are also very popular for veterans and military members. Giving out custom challenge coins is more expensive than completing these tasks through other methods but offers some unique advantages in the process.

What Are Challenge Coins?

Challenge coins are usually made of metal, though plastic and rubber alternatives are available. These are distributed to players and members of a particular athletic team, organization, military unit or any other group with some merit badge. Some challenge coins have even been created after an organization sends them out to members to commemorate certain events.

History of Custom Challenge Coins

Although challenge coins are still very popular today, they have been around for thousands of years.

Ancient Roman Challenge Coins

The tradition of giving out challenge coins originated in the ancient Roman Empire. The soldiers of Rome would give out coins to one another to ensure they had each other’s back while in combat or times of war. If a soldier wanted to go home or be taken back to Rome, he gave up his coin, and the soldiers around him would know not to harm this person. As time went on, the Roman army began making these coins with metal instead of just leather as a way for them to recognize their fellow soldiers in battle.

WWI Challenge Coins

Shortly following World War I, the first challenge coins were developed for soldiers. The military issued these coins to one another with public and private messages and information. These were eventually replaced in the 1940s and 1950s with buttons to identify one another within combat units.

What Do Challenge Coins Represent Today?

These days, challenge coins are given out to represent a larger group or organization. These coins are usually distributed to people who have done something remarkable for the group in a very short period, though some organizations choose to give them out as gifts. If you want to honour someone with a custom challenge coin, options are available for you. You can buy challenge coins online and have them engraved. These are also available with a message of your choice inscribed on them. If you want to give out a challenge coin as a gift, you can get one engraved with the recipient’s name engraved on it as well.

How to Make Your Own Custom Challenge Coins

If you have an idea for a challenge coin, don’t just take many cards and make your own. It is a very time-intensive process that can easily cost you several hundred dollars or more. There are, however, other options available to you.

Challenge Coin Printing Services

One option would be to look into companies that offer custom challenge coins for printing and shipping for you. These companies usually offer this service at reasonable prices. It is a very easy way to order challenge coins without buying all of the supplies yourself.

Make Your Own from Scratch

Another option would be to make your custom challenge coins from scratch. It is an option that will cost you some money but will provide you with the most flexibility when it comes to creating a unique challenge coin for your group. If you choose this route, expect to spend quite some time and effort on this project.

How to Use Challenge Coins


There are plenty of ways that you can use a challenge coin. Here are just a few examples:

As a Gift

For military members, giving out challenge coins is usually done as a gift for others after completing training or mission. In this case, the recipient of this coin will likely cherish it for the rest of their lives as a reminder that they accomplished something worthwhile.

As a Souvenir

For other groups, challenge coins may be given out after events in which the group members have proven themselves. These include things like the completion of a huge project or a raise within the company. It is usually done to commemorate an event and let everyone know what they have accomplished.

As an Encouragement

In some instances, these coins are given out to do better within an organization or group.


Challenge coins are a great way to show your pride for your organization or cause because they are handcrafted with great care and attention to detail. You can also customize the challenge coin in many ways. If you want something more individualized, you can head to any company that will help you create your custom challenge coin. Whether you go the custom printing route or make them on your own, these coins are a great way to make sure everyone knows how important they are in the lives of others by making a lasting impression.

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